Successful Women Entrepreneurs

Sunita Sharma, Femme Fitness: Economic Graduate Turned Fitness Diva

IMG_4220

“Self-Awareness is the key aspect that pushes me ahead every day. I was desperately looking for a job after completing Graduation in Economics from Mumbai University. When I came across an advertisement asking for Fitness Trainer, I didn’t think much and just applied. I showed my inclination towards learning during the interview, and I got selected,” smilingly says Sunita Sharma, the Founder of Femme Fitness, recalling the journey that she started years back.

However, the journey ahead was not an easy one. Sunita became a student first, took rigorous Aerobics training under Leena Mogre, India’s First Women Fitness Coach. Right from Nutrition, Mind health to Physical health, Sunita continuously focused on learning all the aspects when it comes Fitness.

As life always comes with surprises, Sunita went into the corporate world in 2001 in Mumbai. The challenges grew along with her family; when she became a mother of two kids, the growing responsibilities pushed her to take a break from the corporate sector in 2010.

“Even though I decided to take a break from full-time work to balance life, I never wanted to lead a life ‘just to pass time.’ One good thing that happened in life is my ‘never-ending’ thirst towards fitness. I never stopped working out and have always been advancing my skill in the physical fitness arena. I wanted to join a group Fitness session where I could meet people too, started searching for one.

I asked my husband to help me find a gym or Fitness Studio offering group workouts. To our surprise, none of the institutions offered any then. A thought led to me developing group programs, and that is how I founded ‘Femme Fitness.” The proud smile and positivity seemed infectious.

IMG_2719

I asked, “what was the main challenge you faced when you started Femme Fitness? How did you approach the challenge?”

 “Oh, creating awareness on Physical Fitness and making Women come out of their Comfort Zone was highly challenging. Especially, when you are starting small, making people believe in your idea is almost impossible. Only the continuous and tireless effort can push a bit. That’s exactly how I approached the challenge. I stood as a role model keenly focused on continuous learning and sharing my knowledge. I build ‘Trust’ among my first few clients and Quality automatically helped in growing. It looks like a dream having branches in Hyderabad and now in Bangalore” says Sunita as her husband proudly looking at her.

“Great Sunita, I am sure many women out there will be hugely benefitted. Can you share the key challenge you faced in the recent time? How did you approach the same?” I put across a question.

“I am glad that I could create an awareness among women. Now that we are growing, one problem I face is the Manpower. As the demand is growing, I need to have the right set of trainers to create an edge over competitions. There is a dearth of excellent trainers out there. However, to retain those who can very well adapt to the organizational culture of Femme Fitness, I have been offering ‘Train the Trainer’ Programs. The interested, budding and aspiring trainers in the Fitness area must make use of this opportunity. We will soon be expanding in Bangalore.”

IMG_9363

What a great thought! I wished Sunita the best for all the initiatives in the pipeline.

“If you keenly observe, each minute in life brings in new opportunities. Those who are alert, smart get immediately out of their comfort zone, make the complete use of the opportunity and build an Empire. What are you waiting for? Grab it and Move ahead.”– Suba Lakshminarasimhan, SLN Brand Studio

About the Interview‘Word of Wisdom’ Interview with Ms. Sunita Sharma is an initiative for ‘Women Contentment Program,’ a Mentoring program for women. Ms. Suba Lakshminarasimhan, Founder, SLN Brand Studio conducted the interview. Women Contentment Program (WCP) launched by Suba focuses on elevating the lives of Women by helping them create a new career, get back to the career after a break, develop Emotional & Social intelligence and build a Personal Brand.

About the Company: SLN Brand Studio offers Consulting, Mentoring, CXO Resume Writing and Training Solutions. Aiming at building the personal brand for Individuals, Entrepreneurs, and Businesses, SLN Brand Studio has developed numerous customized solutions.